As an official sponsor of the Sahara Force India Formula One™ Team in 2016, we are excited to announce that the Hype Energy logo will now be visible on both the side pods of the VJM09. The Hype Energy logo appears on various parts of the car, including the front, back, and inside of the rear wing endplate.

It’s also visible on the cockpit side and the drivers’ suits, celebrating the Abu Dhabi GP as our home race. Hype Energy’s headquarters are based in the United Arab Emirates, adding extra branding to one of the fastest cars on the grid.

Sahara Force India Formula 1 race car.

Hype Energy Drink logo on the Sahara Force India Formula 1 race car at the Abu Dhabi GP in the marina bay sector.


The Abu Dhabi GP is the final race of the 2016 Formula 1 season
. Sahara Force India heads to the season finale, on the verge of their best-ever finish in the constructors’ championship. The team led by Vijay Mallya can grab fourth position for the first time in their history:“Abu Dhabi is the culmination of all our efforts, but there is no room for complacency.” Both drivers have motivation – Checo aims for 100 points, a first for Force India; Nico hopes to end on a high. Team owner Mallya is optimistic, recalling past successes at the track and aiming to end the season stylishly.

Hype Energy Drink logo on the Formula one race car.

Hype Energy Drink logo on the Formula one race car of Sahara Force India in Abu Dhabi. MFP, extra energy


The Hype Energy family’s motorsport relationship improved since the Sahara Force India partnership in March 2015. Many followers, Formula 1 enthusiasts, identify Hype Energy as an integral part of the prestigious racing sport. Hype Energy Drinks, led by Global CEO Bertrand Gachot, has a strong heritage link with Formula One™.



With Bertrand Gachot’s long career in motorsports, Hype Energy is optimistic about the energetic partnership with Sahara Force India. The brand looks forward to continuous improvement and development in the years to come.
As a way to celebrate the performances of Sergio Pérez and Nico Hülkenberg during the 2016 season, we are delighted to be introducing a limited edition Hype Energy – Sahara Force India energy drink. The limited edition design was developed to celebrate a further deepening of our support and collaboration with the team.

Special edition of MFP drink of the Hype Energy Drinks.

Extra Hype Energy branding Featured On Sahara Force India’s Cars at the Abu Dhabi GP.

The new Hype Energy logo on the VJM09 marks the finale, celebrating an unforgettable season with Sahara Force India. Both teams will celebrate together on the Hype terrace at the Sahara Force India facilities, in front of the Yas Marina Circuit.Join us at Sahara Force India facilities to cheer for Sergio Pérez. Bid farewell to Nico Hülkenberg in his last weekend with the team.