Hype Energy Drinks

LATEST NEWS

Migos and Hype Energy Team up for Motorsport Video

Migos, Nicki Minaj, Cardi B and Hype Energy come together for the explosive 'Motorsport' music video!  The latest music video to come from the hip hop trio sees them pair up with superstar Nicki Minaj in a car culture inspired aesthetic. Cardi B, one of the hottest artists on the scene right now, le...

THE HYPE LINE UP

Since the first drop of Hype Energy Drinks was created in 1994 we have been working with the top flavor houses in Europe to produce the best tasting quality energy drinks. Free from artificial colorings and preservatives, Hype Energy provides a more natural way to enjoy energy drinks.

Hype Energy drinks
Hype Energy cans history

SINCE 1994

Hype Energy was one of the first energy drinks brands on the market in 1994, originally launched by the founder of Hard Rock Cafe. Since 1997, thanks to the vision of its new CEO, former Formula One racing driver Bertrand Gachot, Hype Energy has built a strong global network with a reputation for being a quality lifestyle drink. Hype Energy drinks are now available in over 45 countries worldwide.