Hype Buzz energy drink can.

Ready for a berry rebellion?
We’re thrilled to introduce the latest addition to the Hype Energy lineup – Buzz! This isn’t your run-of-the-mill energy drink. Buzz is your rocket-fuelled passport to a high-octane world of vibrant energy and limitless potential. We’ve thrown out the rule book and designed an exhilarating rush of berrylicious marshmallow madness that makes your tastebuds breakdance, supercharges your senses, and revives your day.

Born out of Hype Energy’s commitment to hacking the algorithm and going where others don’t dare to, Buzz represents a delicious break from adulthood. It embodies the spirit of rebellion against the ordinary. No nostalgia, just a present moment filled with exciting possibilities and brimming with life. With each sip, you’re not just tasting an out-of-this-world blend of flavours; you’re embracing a lifestyle that questions the status quo and pushes boundaries.

Think of Buzz as your player 2, your valid excuse to exit that 5th Zoom meeting of the day early, and the spark that makes life more…electric. It’s more than just an energy drink; it’s your ticket out of the mundane.

Are you ready, Player One? Let’s go!

Hype is more than just a brand.
We’re a movement. Led by a former Formula 1® driver since 2000, we’re fuelled by passion and creativity. Our ambition is to become the world’s most innovative functional product company. Our purpose is simple: to transform the way you live, work and play. What started as a legacy energy drink brand quickly evolved into a functional products company. Our premium European ingredients blow minds across the Middle East, Australia, Europe, Africa, and Latin America.

But we won’t stop there!

We have a relentless commitment to innovation. We aim to make functional products accessible to everyone, ensuring each day is thrilling and daring.We never settle for anything less than inspiring change and through our story-driven approach, we’re ready to disrupt the game.